Muhammad Irshad, a 30-year-old entrepreneur, is the founder of GiG BUZZ, the fastest-growing media and marketing platform in Pakistan. Coming from District Dir Lower, Khyber Pakhtunkhwa, an underprivileged rural area, he has defied the odds to become a recognized name in the digital marketing industry.
With a strong background in IT and a Master’s Degree in Business Administration (Marketing) from the Institute of Management Sciences (IMSciences), Peshawar, Irshad has successfully built his own digital marketing agency, Buzz Marketing. His journey was not without challenges—growing up in a humble household with limited access to education and technology, he faced several obstacles. However, his passion for IT and digital marketing motivated him to pursue higher education and gain expertise in the field.
After studying IT & Telecom, Irshad’s exceptional talent earned him a competitive fellowship to the United States, an opportunity that further strengthened his knowledge and experience. Upon his return, he started his career as a digital marketing expert at a local firm. However, realizing his true entrepreneurial potential, he decided to step forward and establish his own company.
In 2021, Buzz Marketing was launched, originating from his personal blog gigbuzz.pk—which had already started gaining attention in Pakistan and quickly became one of the country’s growing digital blogs. Despite facing numerous challenges in the entrepreneurial world, Irshad remained persistent and determined. Through hard work and dedication, he successfully built a brand that is now known for providing high-quality marketing and media services.
Today, his success story stands as an inspiration for young individuals who aspire to break barriers and make an impact in Pakistan’s digital landscape. By overcoming financial and societal limitations, he has proven that with passion, resilience, and hard work, success is possible—no matter where one comes from.
